Guess what? Para que é que servem os debates e conferências?

A propósito da nossa sessão desta semana, deixo aqui umas notas que me enviaram sobre Networking em seminários e afins. Constata-se que, de facto, os americanos não brincam em serviço!.... Espero que vos sirva!


Setting Objectives at Networking Events

Do you have defined objectives when you attend a business networking event? In this turbulent economy, participating in networking events can be critical for your organization and your career.

Professional networking seeks to build a community of people who share your individual and your organization's interests and activities -- people who will ultimately add value by becoming a customer, or acting as a resource or referral. We are firm believers that you should plan an approach and consider what you might do as follow-up, before you attend the event.

"Communicate with Your Ears". Make a strong, positive first impression by asking questions and listening intently.

Highlight what the two of you have in common and relevant contacts you may introduce him/her to. Hint: Most people like to talk about themselves; it's about you later on.

Networking isn't just for the outgoing sorts. Get into the role that you have a job to do: meet and connect with fellow professionals. Set goals, i.e. meet 5 new people at an event. If you end up talking to just one person who is a great business prospect, that's ok too. If not, set a time limit on a conversation and move on.

Offer to share new business leads and referrals. However, make sure you have permission from all sides to share information and contacts. When we are asked, the first contacts that come to mind are those who have provided us with leads and referrals. You never know who will reciprocate the favor.

Plan to keep in touch with your contact over time. Try sending relevant blogs, articles or news their way. Add new contacts to your online social network like LinkedIn. This will help develop lasting relationships.

For other networking tips, visit Entrepreneur's networking column archive by Dr. Ivan Misner, Founder & Chairman of BNI, the world's largest business networking organization. PRNewser recently blogged about CommCore's 5 tips for social networking. Click here to view the post.


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CommCore Consulting Group is a specialty communications firm. For the past 24 years, CommCore has provided communications strategy, message development, communications training, and crisis planning to the private, public and not-for-profit sectors. CommCore has prepared thousands of executives and spokespeople for media interviews, presentations, speeches, employee meetings, product launches, road shows, analyst meetings, Congressional and regulatory testimony, crisis response, citizen lobbying, and social media.